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corporate work
A combination of graphic design,
art direction, branding & marketing.

This was the first large marketing initiative for Buxom after they began work on refreshing their identity. Buxom's goal is to create awareness as fun, feminine, flirty makeup.

A digital media kit was created for Buxom's Plumpline marketing campaign. It included the following assets:

- 30s youtube trueview ad
- original 30 second music composition
- varying video cut downs for social media
- video thumbnails for market testing
- sephora makeup tutorial + cut downs
- various marketing emails
- sephora digital flyers
- website homepage banner
- instagram/facebook carousel ads
- social media cover pages
- secondary social content

Art Direction, Design